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Twitter's Downfall is Exactly What Elon Wants

But not for the reasons you think.

Oren Cohen
Oren Cohen
3 min read
Twitter's Downfall is Exactly What Elon Wants
Photo by Alexander Shatov / Unsplash

Table of Contents

Twitter has a knack for Doom-Scrolling, and that's probably how you found this article. Welcome to my humble abode on the internet. You probably want me to explain what I mean by this title, so let's get right to it.

Twitter's downfall is precisely what Elon wants because we define downfalls in different ways. For Musk, Twitter's downfall means erasing people's perception of Twitter as it was under the previous management. When Twitter rises from the ashes - no one will doubt that this new Twitter is made in Elon's vision. For us, downfall means a different thing.

Twitter's downfall in the common eye is simply the shutdown of Twitter. We've seen it with Vine and MySpace, and some people are even rooting for it to happen to Twitter. Here are some reasons why it's not going to happen.

Musk Can Replace Twitter's Engineers With His Other Employees

Tesla's employees have already been helping with the Twitter code reviews. There's no reason that some of them would temporarily be allowed to help with Twitter problems if they coincide with their expertise.

Also, those employees are already under Musk's employment, and they don't present an additional expense for him.

The Twitter Employee "Crisis" is Probably Exaggerated

Both SpaceX and Tesla have more employees than Twitter started with. Do you see them crumbling under his management? Twitter is drowning every second that it's not breaking even under its expenses, and that's why Musk acts as he is. Yes, Musk came in blazing, and for some people, that's a big no-no, so they left (even after they survived the layoffs). But does that mean everyone is miserable and working under inhumane conditions? Probably not. The worst that can happen if you don't help get Twitter out of the rut it's in is you'll be fired and with above-average benefits.

If Twitter Fails It Would Happen Slowly

Nothing On Twitter, besides Verification and moderation, has needed active human intervention. Those systems can continue to operate. They won't have support when something dire happens, like some big event (For example, FIFA World Cup coming this weekend), then Twitter may face issues that will make the service less reliable. Or if someone decides to launch a DDoS attack on Twitter's servers - that could also be challenging without the workforce to handle the situation.

By then, Musk would have either fixed the issues and started at least breaking even or would have sold the company to someone else more competent.

Is Twitter By Musk Better Than The Original?

As a creator, I have all the reasons to support Musk's efforts to make sure Twitter survives. I have been on the platform since 2010, which has been detrimental to my writing journey and interviews. Most of the interviews I have done in the past originated with Twitter threads or tweets that arrived in the right places.

I'm also rooting for Musk to keep Twitter afloat because I have made a lot of connections on this platform.

I may not agree with everything he's doing. Yes, people should not be crammed back into offices - especially after 2020. Yes, people should have been more prepared before being laid off. Yes, I think Musk should have asked for a preparation period (even a couple of days could have given him the preparation he needed to avoid some crises that hadn't even been exposed) from the senior staff before firing everyone the minute he got in the office.

Whether he succeeds in remaking Twitter in his image is yet to be determined. But for now, the Twitter you knew is no more.

Twitter is a place to make connections. I have enjoyed being on this platform very much. But, like all of us, I'm not resting on my laurels and preparing for the day after Twitter's demise.

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Oren Cohen Twitter

I'm a software engineer by day and huge nerd by night. I love to share thoughts about video games, content creation, life, and geek culture media like TV shows, Movies, and Books. I hope you enjoy it!

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